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Week 4, Activity 3 Blog Post

Reflect on what you have come to understand about the design of instruction that primarily or exclusively employs a single media such as graphics to teach. What did you learn about designing instruction from a single media perspective? What are its limitations? How is it beneficial? How can/will you use it for teaching and learning in the future?  What are the limits to the use of media in general for learning and teaching? If Clark is correct, why do we bother? How did this perspective change the way you think about learning and teaching?

For week four, our project changed from text-based instructions to using only visual images.  After reading the instructions and looking at the examples, I thought I had this assignment figured out but that was not the case.  Although I’m fairly familiar with Photoshop, I had to start and re-start my Photoshop documents a few times because I accidentally skipped a design step or because I had to remove a step.  Even after drawing a storyboard temple, I still made some mistakes.  Next time, I will need to include more detail in my storyboards and be more organized. 

After completing this assignment, if given the choices of creating a single media document, I would lean towards text-based instructions because they are easier and faster to create than image-based instructions.  However, I do think there are steps in instructional material that can be better explained using images.  For example, taking a snapshot of an area of a web page or of a program and using arrows or highlights to point to the exact area would be a lot easier than writing long instructions.  Personally, when creating content, I prefer using a combination of both text and visual images and I expect I will continue to use both in the future.

There are some limitations when using single media design.  For example, some readers might find it easier to follow text instructions, while others might do better following visual images.  Another limitation might be the poor quality of the visual aids that might make it difficult for the user to follow or understand.  Also, if the images are not designed or used properly, they can become a distraction.

I have to admit, I have a hard time fully digesting Clark’s writings.  In the article Media and Method, Clark states that regardless of the media used, the same similar learning outcomes will be produced.  From what I understand, what Clark is saying is that any instructional method or media used should correspond to a cognitive process.  He also warns that just because a new media technology becomes available, it doesn’t mean it needs a new learning theory to go along with it, meaning, new technology is not going to create new learning theories.  One example he uses is getting learners’ feedback.  The feedback can be given in any type of format, paper, email, discussion board, but the learning concept is the same (Clark, 1994).

References


Clark, R. E. (1994). Media and method. ETR&D Educational Technology Research and Development, 42(3), 7-10.

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